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ContinuousWave: Post-Classic Whalers
Cost of VERADO Upgrade on 270 OUTRAGE
|Author||Topic: Cost of VERADO Upgrade on 270 OUTRAGE|
posted 03-07-2006 08:15 PM ET (US)
According to the "Build Your Whaler" feature on the Boston Whaler website, when buying a 270 OUTRAGE the upcharge to go to the twin 225-HP Verado motors from the standard twin 200-HP OptiMax motors is $12,334.
Can this be right? That seems like a huge sum for the upgrade. I don't see anywhere near that kind of price differential from retailers selling loose motors.
posted 03-07-2006 11:36 PM ET (US)
Jim that is about the going rate for the engine upgrade. Compare it to a single engine upgrade on a smaller boat. On the 210 outrage the 200 Verado is $5049 more than the 200 Opti. The 200 Opti is about the same add as the 175 Verado. You have DTS and Electro-hydraulic steering for both engines. Verado also adds system view standard. Keep in mind this is retail and may not reflect actual selling price by the dealer.
posted 03-08-2006 07:55 AM ET (US)
For what it's worth, my experience has been that some of these powerplant price differentials seem to be tailored to bargaining between the dealer and potential buyer during final negotiations. I'm not sure what the dollar spreads look like in terms of dealer cost, but since most people buying a new Whaler would prefer the Verado over the Opti, or would prefer the extra horsepower, it's a great opportunity for the dealer to "throw in" the upgrade to seal the deal. It's certainly not as costly to the dealer as it might seem.
posted 03-08-2006 08:24 AM ET (US)
There is no cost benifit to the dealer on any power option. The only time we are helped out is durring promotions. IE Boat show promo on verado 6 year warranty or 5 years and cash back running now. Merc/Whaler also ran a big promotion last year on the opti's dealers had in stock so that we could bring in verado's as soon as they started shipping. other than that, no price brakes on popular engines.
posted 03-08-2006 02:58 PM ET (US)
I have noticed that price increases for engine upgrades is always at engine and parts retail, at best, sometimes actually higher. I guess that's just the way the business end of things work.
I agree that there is room for price negotiation in this part of the pricing. If one wants the Verado power option over the lower HP Opti's, you only buy the boat if the seller gets that price differential more in line. On a new boat, the rigging costs of Verado are not as great a differential as a re-rigging cost would be. It's only the DIFFERENCE in steering and control systems. You get Smartcraft either way.
The long term Owner satisfaction and pleasure in boating with the 4-stroke Verados over the 2 stroke DFI's is HUGE.
posted 03-08-2006 09:14 PM ET (US)
The difference in price of the motors at retail is:
For twin installations, the increase would be twice this amount, or $6,550.
The retail price difference from Boston Whaler is:
This difference has to be accounted for in the increased cost of rigging and accessories.
"For a twin engine installation and the three gauges, as Whaler installs, there is a data cable from each engine which plug into the junction box (two screws to mount this) and the cables from each gauge plugs into the other side of the junction box. That's it. More "Smartcraft for Dummies." Price, with all cables, $1,286 MSRP"
Source: SmartCraft Compared to NMEA-2000, available in the archives at http://continuouswave.com/ubb/Forum6/HTML/000725.html .
This does not account for the savings from not having to install a bunch of individual analogue gauges for the OptiMax engines. There would of course be the cost of all of those gauges and the labor to drill, mount, and wire them individually. The SmartCraft installation ought to be considerably cheaper to install and rig as there are many less wires and fewer holes to drill. It might almost be more reasonable to consider that the labor in the SmartCraft installation will be less than the OptiMax, so it ought to save costs. And certainly the instrumentation for the OptiMax had to cost something, so let's say those gauges cost about $286. This means the upgrade to Verado is about a net of $1,000.
Still unaccounted for would be
From this amount we would have to subtract the cost of the power steering and DTS controls, but only to the extent that they cost more than standard hydraulic steering and standard mechanical cable operated throttle and shift. In both cases there is a hydraulic helm pump, hydraulic cables, and a hydraulic ram. The Verado adds the power boost pump. Let's consider that it costs about $1,000. This leaves
The DTS controls probably cost more than conventional controls, but it seems unlikely that they could account for all of the remaining expense. Let's again throw in $1,000 to cover the more expensive dual handle DTS throttle. The actual wiring is very simple, and probably costs less than the mechanical cables. It is also probably cheaper to rig, so this ought to be a cost savings for the Verado.
Now we are left with about $2,800 in extra costs for the Verado that do not seem to be explainable.
This analysis has been an eye opener for me. I have seen prices quotes for the Verado (motor only) from retailers who have them priced rather competitively with the OptiMax, or so it seems. But when you see the extra costs for the Verado, it really adds up. It adds up to over $12,000 in a twin engine installation!
We need to hear from someone who has actually re-powered a boat with a Verado and purchased the engine, the steering, the DTS controls, and the SmartCraft instrumentation (and all the accessories needed to install them) from a dealer. It would be very interesting to get a breakdown of those costs.
posted 03-09-2006 01:40 PM ET (US)
Jim - it's even worse. I think a big Outrage comes with the same 3 Smartcraft 3" gauges whether or not is Optimax or Verado power. So that would not be an add-on for Verado expense. It would be a wash.
Check out this link on Mercury Verado and Optimax pricing.
Using their pricing, the spread between a pair of 225 Opti's, rigged, and pair of 225 Verado, fully rigged, is only $6200.
Verado 225 $16,000 fully rigged, inc steering
Optimax 225 $12,000
Once again the Smartcraft costs, which I beleive are included here, are a wash. Same system for both.
So, using these approximate numbers, one can quickly determine what a Boston Whaler Outrage hull is selling for.
I have maintained for along time that a "package deal" is often no deal at all. They eliminate a buyer shopping around for the best price on each component of the deal, boat, power and trailer.
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