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Favorite Whaler Catalog Quote
|Author||Topic: Favorite Whaler Catalog Quote|
posted 05-13-2002 07:05 PM ET (US)
I've been reading my 1966 BW catalog, admiring the geat care with which the text was written and pictures taken. Jimh has touched on this before, but the overly elaborate prose of these early catalogs perfectly conjures up images and ideals that defined what BW was about in those early years.
I wish I could type entire sections from this catalog, but I think one particular line encapsulates all this best. There's a bit more drama when it's presented with a bit of context:
"In finish and appointments Boston Whalers approach the standards of yacht construction and do not follow the stock boat industry in using stapled-on upholstery, imitation wooden decking, splatter paint and cheap "style" hardware. On a Whaler there is no part that will cut you, come off when grabbed or fall apart after a season's use. Wood is used where it best suits the purpose, in most cases varnished mahogony. The Urethane finish may be renewed with any good varnish (some occasionally settle for paint) and the woodwork is easy to remove for refinishing. All parts of the hull can be cleaned spotless because all surfaces are molded. ***Solid elegance and purposeful performance characterize Boston Whalers and result in their selection by people who are not deceived by sham and appearance."***
More than a bit wordy, but very effective! I feel like hopping in my Sakonnet and racing off. BTW, my younger brother and I launched my '64 Sakonnet for the first time this past weekend in Delaware Bay after two years of work. The last registration sticker says 1969.
posted 05-16-2002 10:56 AM ET (US)
Sounds like that might be from a late 60's brochure. I remember the language, although I lost the brochure years ago.
The phrase that sold my father (who bought the 1967 (?) Fisherman I still have) was:
"On a Whaler there is no part that will cut you, come off when grabbed or fall apart after a season's use."
He had gotten really tired of expensive equipment of one kind or another shedding parts, and hated cheap construction. When we looked at the Whaler the first thing he did was hold on to one of the SS raisl and give it a shake. He wrote the check a few minutes later.
The foam core construction was appealing to him, but what really sold him was the overall ruggedness and solid assembly. Too bad we so seldom see that anymore.
posted 05-16-2002 08:49 PM ET (US)
Early 80's catalog
"I go back 21 years with Whaler,but my
wife wasn't a boater.I literally had to
demonstrate that a Whaler won't sink by
pulling the plug and letting it fill an
inch.That overcame all her fears,and since
then we've owned four.Whaler quality...
it's still the best.Whereever we go,we get
alot of looks,a lot of comments and a
lot of respect."
Can anyone guess who's quote that was?
|Tom W Clark||
posted 05-16-2002 08:59 PM ET (US)
Oh, I'd guess that's the FORUM's own Don McIntyre quoted on the cover of the 1984 Whaler catalog.
posted 05-17-2002 08:02 AM ET (US)
How close to the mouth of the bay are you launching? I am interested in finding out some information about launching from Lewes and doing some fishing there.
posted 05-17-2002 10:31 AM ET (US)
Ron, I launch into the Cohansey river out of Greenwich, NJ. That is pretty damn far up the Bay, unfortunately, between Ship John Light and Salem. I grew up fishing different waters off Brigantine, NJ, so I'm still very much feeling these waters out in terms of navagating and fishing.
posted 05-17-2002 06:46 PM ET (US)
This is from the 1969 brochure talking about safety.
" 13' Whalers "take care of themselves" under more extreme conditions than any other small boat, and they will "forgive" a great deal of ignorance. Safety depends on operators skill and disposition, more than age. Some 12-year-olds are entirely safe, some adults anything but."
posted 05-19-2002 08:37 PM ET (US)
Thanks for remembering me.....
Lesseee, how'd that come about, about a boat...
We had recently purchased the 25 Revenge Cuddy and we were up, with the boat at my folks place, on Lake Huron, when the phone rang. Saturday afternoon, Early August. It was Jim Mullen, of Mullen Advertising, who handled at that time, the catalog layout, etc. for Whaler. Jim had gotten the number from our sitter, and wanted to talk about our experiences and feelings about the product.
The little experience I gave him, was true in all respects. Gail was from Portland, Oregon and her hobby was horses, not boats, before we met. The 17 Montauk that we bought in the fall of 1977 was the "test" boat. I got over the sandbar, raised the engine and did the deed. When the water started hitting her feet, she was ready to jump ship (she was standing behind the RPS at the time).
You all know the rest.... after about three or four minutes, I asked her to lean down and tell me if water was still coming in.
"Nope" followed by a puzzled look....
"Ok, what's that mean?"
"We're not gonna sink"....
Jim sent me a release to sign a few days later, and the next month, the catalog came out.
Little did I know....
Best - Don
posted 05-20-2002 09:13 PM ET (US)
"Ask the man that owns one"
posted 05-20-2002 09:53 PM ET (US)
" People who can't choose when to go out chose to go out in a Boston Whaler". Picture shows a 22' USGC Guardian in gray, rough weather.
"Want to catch a fish, follow a Whaler". Picture shows a Montauk heading out to sea.
posted 05-20-2002 10:11 PM ET (US)
"I THOUGHT YOU SAID IT WAS GOING TO BE ROUGH TODAY"- "84 OR ad.
posted 05-20-2002 10:13 PM ET (US)
The quote that I used to try to convince my dad to by a montauk back when I was NINE -
"Some day, either you or a member of your family may get caught out in weather where good seamanship alone will be insufficient, and your boat will be your only ally. The time to plan for that day is now."
posted 05-20-2002 10:18 PM ET (US)
uh, buy. notice the nine year old spelling which has stayed with me!
posted 05-20-2002 10:23 PM ET (US)
"More fish have been pulled over the gunwales of a Boston Whaler Montauk than any other boat."
Don't know whether it is true but it sold me. Satisfied Montauk owner of 10 years.
Gone Fishing CU@Dark:30
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